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Memes tagged “rhetoric”

21–40 of 41

E-Prime Communication

Alfred KSCorzybski, the founder of the discipline of general semantics, thought that the verb "to be" could lead to confused thought, confused action, and even fascism. Because so much of fascism consists of vilification of the memy, and because so much of vilification of the enemy consists of calling hem subhuman…

Using Lay Audiences to Force Explanation

In many fields—not just philosophy—there are controversies that seem never-ending and partly artifactual: people are talking past one another and not making the necessary effort to communicate effectively. Tempers flare, and disrespect and derision start creeping in. People on the sidelines take sides, even when they…

Focus When Being Inundated with BS

Langmuir is the most convincing lecturer that I have ever heard. I have heard him talk to an audience of chemists when I knew they did not understand more than one-third of what he was saying; but they thought they did. It's very easy to be swept off one's feet by Langmuir. You remember in [Kipling's novel] Kim that…

Advertising Works Because People are Ignorant

According to the estimate of a prominent advertising firm, above 90 per cent, of the earning capacity of the prominent nostrums is represented by their advertising. And all this advertising is based on the well-proven theory of the public's pitiable ignorance and gullibility in the vitally important matter of health.

The Military is Pretty Leftist

The business sector is dazzlingly productive, but it also periodically blows up our financial system. Yet if we seek another model, one that emphasizes universal health care and educational opportunity, one that seeks to curb income inequality, we don’t have to turn to Sweden. Rather, look to the United States…

Negative Campaigning Benefits Incumbents

Going negative is risky. Countless polls have shown that voters find negativity distasteful in the extreme, and if a candidate is percieved as going negative, it usually costs him, but of course GW Bush is a creature of his campaign advisors and these advisors are the best that $70 million dollars and the full faith…

Reasoned Debate Online

I find that the biggest barrier to a reasoned debate is time rather than space, restrictive though it may be. Everything goes so fast that there is pressure to react sooner rather than later without allowing time for reflection. People then fall back on popular "truths" that can quickly be thrown out there. You can…

Rhetoric of Beer Advertising

Beer commercials are notorious for this kind of treatment. "Sell the sizzle, not the steak," goes the advertising truism. Well, why not? When you're pushing a product made from rotten vegetation whose primary effects are to dull your wits, pad your paunch, and make you belch, any sizzle would be a big help.

Evangelism isn't a Bad Thing

Evangelism has kind of a bad name in some circles. The paradox about evangelism is that in addition to being the mechanism used to spread mind viruses, it's also the main way people can have a positive impact on the world. You can have the world's greatest idea, but unless you shout about it, crusade-evangelize-it has…

Means of Penetration for Memes

We looked at three methods of penetration: repetition, cognitive dissonance, and the Trojan horse. When a virus of the mind infects you, it may resemble one of these scenarios: - Repetition. Repeating a meme until it becomes familiar and part of your programming is one method of mind-virus penetration: • Hearing a…

Understanding Other Points of View

A few weeks before the debates, however, they are informed that it is the task of each to present the point of view of the opponent in a way that's satisfactory to the opponent - so the opponent will say, 'Yes, that's a fair presentation of my views.' In the joint written debate they explore their differences, but…

Silencing Opinion is a 'peculiar evil'

In his celebrated little book, On Liberty, the English philosopher John Stuart Mill argued that silencing an opinion is 'a peculiar evil'. If the opinion is right, we are robbed of the 'opportunity of exchanging error for truth'; and if it's wrong, we are deprived of a deeper understanding of the truth in 'its…

Logical Fallacies

In addition to teaching us what to do when evaluating a claim to knowledge, any good baloney detection kit must also teach us what not to do. It helps us recognize the most common and perilous fallacies of logic and rhetoric. Many good examples can be found in religion and politics, because their practitioners are so…

Advice for Communicating with Trolls Properly

Some Advice for Communicating with Trolls Properly Relax: don't worry if you don't get everything exactly right. Communicate clearly: write in the best spelling, grammar, punctuation, capitalisation, idiomatic speech, etc. that you can, no matter how bad the troll's messages were in this respect. It may be a good idea…

How Ideologues Manipulate the Unfortunate

Because the character is white, and many of his targets are not, the movie could be read as racist. I prefer to think of it as a reflection of the real feelings of a lot of people who, lacking the insight to see how political and economic philosophies have affected them, fall back on easy scapegoating. If you don't…