Attention Capitalism

As someone who works in tech, I like the analogy of a DoS attack. The root of the issue is attention capitalism. Our attention is essentially a resource being exploited for profit. In that scenario, we're effectivley no longer in control of our own free will as long as someone else can profit by controlling it. On an individual scale, we can give it relatively benign labels like "distraction". But when you look at it from macro scale it's effectively a DDoS attack on our free will perpetrated...

 Thin Slices of Joy

“Right now, I’m a little thirsty, so I will drink a bit of water. And when I do that, I experience a thin slice of joy both in space and time,” he told CBC News. “It’s not like ‘Yay!”” he notes in Joy on Demand. “It’s like, ‘Oh, it’s kind of nice.’” Usually these events are unremarkable: a bite of food, the sensation of stepping from a hot room to an air-conditioned room, the moment of connection in receiving a text from an old friend. Although they last two or th...

 The Comfort of Secular Humanism

The secular philosophies of death that I’ve been writing and reading about and contemplating for years have been a tremendous comfort. For instance: The idea that we didn’t exist for billions of years before we were born—that nonexistence wasn’t painful or bad, and death won’t be either. The idea that our genes and our ideas will live on after we die. The idea that each of us was astronomically lucky to have been born at all. The idea that death is a deadline, something that helps u...

 Advertisers Exploit our Tendency Toward Distinction

Advertisers, politicians, and anyone else who wants your money or support are very interested in programming you with certain distinctions over others and understanding the distinctions you see the world through so that they can take advantage of them. What are you more likely to buy for breakfast: a slice of chocolate cake or a "chocolate-chip muffin"? Calling a round piece of high-fat chocolate cake a "muffin" takes advantage of the distinctions you have around breakfast food and increases ...