Q'non as an AR Game

An alternate reality game begins when people notice “rabbit holes” — little details they happen across in the course of everyday life that don’t make sense, that seem like clues. Consider the game Why So Serious?, which was actually a marketing campaign for the 2008 Batman movie The Dark Knight. The game started when some fans at a comic book convention found dollar bills with the words “why so serious?,” and George Washington defaced to look like the Joker. Googling the phrase led to a websi...