Startups as Toys to Mask Threats and Have Happy Customers

If you give people a tool and tell them it will perfectly solve an important problem, any imperfection in the tool is going to make them angry. If you give someone a toy and say “Look what I made! Isn’t it fun? It kinda does this thing.” then you’ve set yourself up for a positive reaction. It’s much easier to beat low expectations than high ones, so you’ve materially increased your chances at having a happy user. [...] The second thing that goes wrong when you take your toy too ...

 Far-Right Rhetoric is Profitable

Representative Tom Cole, an Oklahoman in the House Republican leadership and a former politics professor, said, “There’s a big difference between intellectual conservatism and what exists out there now. It’s much more populist in its orientation and much wider in its reach. This is not an elite opinion, a Bill Buckley sort of thing.” And in a nod to the new media’s greater profitability, Cole added, “While it’s conservative in its orientation, it’s a financially driven enterpr...