08 FEB 2011 by ideonexus
Distinguishing the Meme Content from the Meme's Effect on...
[Cloak] defined the i-culture as the instructions in people's heads, and the m-culture as the features of people's behaviour, their technology and social organization. he explicitly likened his i-culture to the genotype and m-culture to the phenotype... in The Extended Phenotype [Dawkins] says 'Unfortunately, unlike Cloak... I was insufficiently clear about the distinction between the meme itself, as replicator, on the one hand, and its "phenotypic effects" or "meme products" on the other' (D...A survey of different scientists exploring varying metaphors to express the difference between the meme as an idea and the manifestation of the meme in society.