Books, Brochures, and Chapters>Book:  Le Bon , Gustave (1897), The Crowd, Retrieved on 2012-06-11
  • Source Material [books.google.com]
  • Folksonomies: psychology

    Memes

    11 JUN 2012

     Mental Unity of Crowds

    Under certain given circumstances, and only under those circumstances, an agglomeration of men presents new characteristics very different from those of the individuals composing it. The sentiments and ideas of all the persons in the gathering take one and the same direction, and their conscious personality vanishes. A collective mind is formed, doubtless transitory, but presenting very clearly defined characteristics. The gathering has thus become what, in the absence of a better expression,...
    Folksonomies: sociology
    Folksonomies: sociology
      1  notes

    People behave differently as individuals than when they are working in a group.

    Parent Reference