Today's Wants Become Tomorrow's Needs

"The pie keeps growing because things that look like wants today are needs tomorrow," argued Marc Andreessen, the Netscape cofounder, who lelped to ignite a whole new industry, e-commerce, that now employs mil)ns of specialists around the wodd, specialists whose jobs weren't even lagined when Bill Clinton became president. I like going to coflfee shops occasionally, but now that Starbucks is here, I need my coffee, and that new need has spawned a whole new industry. I always wanted to be able...

 “Judge the value of what you have by what you had to gi...

The principle of an opportunity cost does not at first glance seem hard to understand. If you spend half an hour noodling around on Twitter, when you would otherwise have been reading a book, the lost book-reading time is the opportunity cost of the tweeting. If you decide to buy a fancy belt for £100 instead of a cheaper one for £20, the opportunity cost is the £80 shirt you could otherwise have bought. Everything has a cost: whatever you were going to do instead, but couldn’t. [...] ...

 Lyrics to David Bowie's "Oh! You Pretty Things"

Wake up you sleepy head Put on some clothes, shake up your bed Put another log on the fire for me Ive made some breakfast and coffee Look out my window what do I see A crack in the sky and a hand reaching down to me All the nightmares came today And it looks as though they're here to stay What are we coming to No room for me, no fun for you I think about a world to come Where the books were found by the golden ones Written in pain, written in awe By a puzzled man who questioned What we were ...